/Geri Stengel

About Geri Stengel

Geri Stengel is president of Ventureneer, a marketing research company targeting small business. Geri is a regular Forbes contributor, consultant, Kauffman facilitator and the author of Forget the Glass Ceiling: Building Your Business Without One.

VC or Angel: Who Should You Go to for the Funding You Need?

Three kinds of equity investors support entrepreneurs: venture capitalists, angels, and friends and family. While friends and family want to make money, their investment in your business is also motivated by love. This article is focused on investors whose motivations are less complicated: angels and venture capitalists. They just want a return on their investment. These investors have a lot in

By | November 23rd, 2015|Startup Culture|

How Workplace Design Helps Business Agility

When I think of agility, I think of entrepreneurs responding quickly and deftly to marketplace conditions. I think of entrepreneurs bringing new products to market or modifying existing ones. I think about entrepreneurs targeting new markets, expanding geographically and changing pricing or distribution strategies. I didn’t think about the space in which a business is located until I spoke with

By | October 20th, 2015|Productivity, Startup Culture, Workplaces|

4 Ways Entrepreneurs Make a Difference

Entrepreneurs aren’t just passionate about their companies, they’re passionate about making the world a better place. Doing well by doing good is second nature to many entrepreneurs, especially women, according to 2013 U.S. Trust’s Insights on Wealth and Worth. Successful women are more likely than successful men to own a business so they can pursue a personal passion and to

By | October 13th, 2015|Startup Culture|

Power Up Your Business By Focusing on ‘Why’

Focusing on “Why” your company does what it does powers up your passion and your business. Inspirational leaders understand this. Steve Jobs, Martin Luther King and the Wright brothers all started with why, according to Simon Sinek, an ethnographer and author of Start With Why: How Great Leaders Inspire Everyone to Take Action. Sinek’s TED speech offers specifics around how these

By | September 17th, 2015|Startup Culture|

6 Must-Have Personality Traits for an Entrepreneur

Entrepreneurs solve problems by creating new products or new ways of doing things. It takes a very special person to do this well—one with very specific personality traits. Based on personal observations and interviews, I’ve come up with six must-have traits for success as an entrepreneur. Agile learner: I recently wrote about the agile mindset of entrepreneurs and their ability to

By | September 11th, 2015|Startup Culture|

How Starting with “Why?” Leads Entrepreneurs to Success

Why are some companies more innovative, more profitable, and inspire greater loyalty from customers and employees alike? It’s because they start by asking “why,” according to Simon Sinek, an ethnographer, author of Start With Why: How Great Leaders Inspire Everyone to Take Action and speaker (his TED speech is among my favorites). “People don’t buy what you do, they buy

By | August 31st, 2015|Startup Culture|

Agile Mindset Sets Entrepreneurs Apart From C-Suite Execs

The agile mindset of entrepreneurs and their ability to learn and pivot quickly gives them a leadership edge over corporate executives. According to The Korn Ferry Institute, there are three main attributes associated with agile learning: tolerance of ambiguity, intellectual curiosity and emotional intelligence, each of which is a key predictor of leadership success. They've found that agile learners are better able to work

By | August 11th, 2015|Startup Culture|

How Optimism Will Make You a More Successful Entrepreneur

Are entrepreneurs biased? Swedish researchers think so. And I’m not talking about gender, race or religion. I’m talking about a predisposition to seeing the economy (production and consumption of goods and services) more optimistically than others. Entrepreneurs often view the future as bright when their counterparts see gloom. That optimistic outlook of successful entrepreneurs isn't cockeyed, it's a more accurate reflection

By | July 16th, 2015|Startup Culture|

How Passion and Purpose Can Change the World

Jessica Jackley was haunted by the fact that half the world was living on less than $2 day. She was driven by the desire to alleviate poverty and inspired by Muhammad Yunus, who won the Nobel Peace Prize for his pioneering work in microfinance as the founder of the Grameen Bank. Having seen first hand the prevalence of mobile and

By | July 7th, 2015|Startup Culture|

Susan Cain’s “Quiet” Sheds Light on Introverts in Business

Our personality—where we fall on the introvert-extrovert spectrum—has a profound impact on our leadership ability, our ability to ask “what if,” whether we learn from our mistakes and on the work environments we prefer, according to Quiet: The Power of Introverts in a World That Can’t Stop Talking by Susan Cain. As a society, we prize those who are talkative,

By | June 25th, 2015|Productivity, Workplaces|

Angels Close the Gender Gap

Look out world! The number of female founders of businesses is on the rise. In 2014, more than one in four angel-backed companies in the United States were started by women, according to the Center for Venture Research. That’s a substantial 44% increase over the prior year. These numbers may surprise you, given the hubbub in the media about the

By | June 9th, 2015|Startup Culture|

Stand Out by Taking a Stand

We live in a world in which putting your head down and working hard is no longer enough. Whether you’re an entrepreneur, professional, academic or politician, if you want to succeed you need to get noticed. You need to make a name for yourself. Stand Out: How to Find Your Breakthrough Idea and Build a Following by Dorie Clark provides

By | May 26th, 2015|Startup Culture|

How to Unlock the Support Your Business Needs

Your corporate counterparts do it and so do entrepreneurs at venture- and angel-backed companies. They get other people—sponsors—to open doors for them. How sponsors benefit entrepreneurs In the corporate world, a sponsor is someone higher up in the organization, someone with clout and influence, who helps you climb the corporate ladder by getting you choice assignments or promotions and talking

By | May 14th, 2015|Startup Culture|

Equity Crowdfunding + Women Entrepreneurs (Infographic)

According to new research, Stand Out In the Crowd: How Women (and Men) Benefit From Equity Crowdfunding, women entrepreneurs are not making use of crowdfunding platforms to raise equity financing publicly. Equity crowdfunding pools money from a group of investors via online platforms, using social media and other marketing. Currently, only friends, family and accredited investors (a.k.a. wealthy people) in the

By | May 6th, 2015|Startup Culture|

8 Ways to Ensure Your Pitch Doesn’t Land on Deaf Ears

You’ve met someone on an elevator (hence the name elevator pitch) or at an event. You want to engage him or her in conversation that will, perhaps, lead to a follow-up meeting that could, in turn, lead to a sale or funding or a partnership. You have 60 seconds to start a meaningful conversation before the door opens. The point

By | April 16th, 2015|Startup Culture|

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